John Coons
Realtor ®
408-985-2100
ext:229
408-203-4882
john-coons.com
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1031
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For Home Sellers
By John Coons
1 - Get inspections before you list the home. No surprises.
2 - Fix problems, paint and make property look it's best.
3 - Stage the home like a model home.
4 - List property with John Coons.
5 - Price the home at the right price. Not above.
6 - Install a lock box and allow showings 8 AM - 7 PM daily.
7 - Yard sign with flyer box.
8 - Highlight cards in the home like a model home.
9 - Financing terms - seller financing?
10 - List property in the MLS with 3% to selling broker.
11 - On internet with a virtual tour. Multiple web sites.
12 - Office tour first week.
13 - Broker tour second week.
14 - Regional tour third week.
15 - Open house every other weekend. More if vacant.
16 - Advertise by mail to 100's of neighbors - Just Listed.
17 - Advertise on the internet.
18 - Advertise in news papers.
19 - Advertise in real estate magazines.
20 - National referral network advertising.
21 - TV advertising
Evaluate price, terms, and market condition. Adjust if needed.
Right Price & Showable
| Price |
Showable |
Marketing |
Other |
|
| 1 |
Over-priced |
showable |
medium excitement |
bad |
| 2 |
Priced right |
not showable | medium excitement | bad |
| 3 |
Over priced |
not showable | big problems less showing less money |
real bad |
| 4 |
Priced right |
showable | lots of activity lots of showing the most money the quickest sale few problems |
Best |
may increase selling time and
reduce your net.
Over pricing may
increase selling time and
reduce your net.
All these factors
add to the
salability of
property.
